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Management of Electronic Media ReviewThis is the prescribed book for the Honours course I'm doing this year in my Media Studies degree. Although at first glance, one thinks that the book is rather thin for such a hefty price tag, it soon becomes evident that the author writes clearly and concisely, using everyday language and providing all the facts you need without superfluous words. I've always hated textbooks which are written from one professor to the other without taking into account that students need to be able to decipher them. Congratulations Mr Albarran for creating such a user-friendly and very interesting textbook!Management of Electronic Media OverviewIntended for the Broadcasting Management, Electronic Media Management course (sometimes Broadcast Programming & Management course) for undergraduate broadcasting majors in their sophomore/junior/senior year. Prerequisites are Introduction to Broadcasting and Electronic Media and/or Introduction to Mass Communication/Mass Media.Want to learn more information about Management of Electronic Media?
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