Gender, Race, and Class in Media: A Text-Reader Review

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Gender, Race, and Class in Media: A Text-Reader ReviewAn excellent reader explaining the media's role in perpetrating common stereotypes of historically marginalized people. Includes analysis of advertising, sexual representation, TV and music. An excellent textbook for cultural studies.Gender, Race, and Class in Media: A Text-Reader Overview
Incisive analyses of mass media - including such forms as talk shows, MTV, the internet, soap operas, television sitcoms, dramatic series, pornography, and advertising-enable this provocative new edition of Gender, Race and Class in Media to engage students in critical mass media scholarship. Issues of power related to gender, race, and class are integrated into a wide range of articles examining the economic and cultural implications of mass media as institutions, including the political economy of media production, textual analysis, and media consumption.



Ten new, original essays are included in this text, along with compelling previously published articles and book chapters by both established media scholars and new voices in the field. Together with new section introductions by Gail Dines and Jean Humez, the readings provide a solid yet accessible critical introduction to mass media studies.

Features:

Authority. Original essays and important reprinted articles from renowned scholars comprise this comprehensive and diverse volume
Accessibility. Work in cultural studies and queer theory is made accessible to undergraduate students
Activist Philosophy. Extensive bibliography and media resources encourage conscientious activism.
Integrated analysis. Race is examined throughout the text rather than treated in a separate chapter.



New to the Second Edition:

Expanded coverage of "queer" representations in mass media
New section introductions provide readers with a guide for each section
New section on the violence debates and a new section on the Internet
Two sections devoted to consumerism, marketing, and advertising



Recommended for courses in mass media, feminist theory, race, class, and gender, and social theory in the Sociology, Communication, and Women's Studies disciplines. Also recommended as a general reference title for scholars and anyone interested in the representation of race, class, and gender in the media.


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America on Film: Representing Race, Class, Gender, and Sexuality at the Movies, Second Edition Review

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America on Film: Representing Race, Class, Gender, and Sexuality at the Movies, Second Edition ReviewI would like this book more if the authors had been more thorough. The theories about socio-political trends reflected in cinema are very valid but provided without citation. Although "further reading" suggestions are provided at the end of each chapter, no specific citations are made for any of the statements. As a book aimed towards students, the authors are providing a poor example.
I realize that the book is geared towards introductory level students, but it could have been a much different and frankly more interesting book if it had just gone further and been a little less sloppy. For example, one statement that immediately bothered me was one that was used as the basis throughout the book. "For the working purposes of this introduction, capitalism as an ideology can be defined as the belief that success and worth are measured by one's material wealth." (Introduction, page 9) Why? Who says? Isn't that actually materialism, not capitalism? Definition of materialism by The American Heritage® Dictionary of the English Language: "2. The theory or attitude that physical well-being and worldly possessions constitute the greatest good and highest value in life." Sure, the author is talking about ideology and the tendency of capitalism to promote commodity fetishism. Why not just directly quote Das Kapital by Karl Marx? His model of dominant ideologies (see Wikipedia entry http://en.wikipedia.org/wiki/Dominant_ideology for a summary) are exactly what the authors use to explore their subject matter and yet they don't SAY that. In "further reading", one book suggested is "Marxism and Literature", so fine, the reader could theoretically gain the same knowledge there, but it's bad academic form to make sweeping statements without any kind of evidence. It also denies the student a richer learning experience and leads to the practice of "parroting" commonly held views without knowing the truth behind them.
And as far as cultural reform goes, it's doing anti-discrimination and equal rights causes a disservice because if they don't provide evidence and sound logic in a scholarly manner, people of opposing viewpoints can discredit their arguments as typical liberal speculation. Thus their very valid criticisms of Hollywood films hold less weight.
This book could have been a major work, had the authors developed it further and used a more academic approach. I guess it's fine as an introductory text, but even so it still should have used a bibliography.America on Film: Representing Race, Class, Gender, and Sexuality at the Movies, Second Edition OverviewAmerica on Film: Representing Race, Class, Gender, and Sexuality in the Movies, 2nd Editionis a lively introduction to issues of diversity as represented within the American cinema.
Provides a comprehensive overview of the industrial, socio-cultural, and aesthetic factors that contribute to cinematic representations of race, class, gender, and sexuality
Includes over 100 illustrations, glossary of key terms, questions for discussion, and lists for further reading/viewing
Includes new case studies of a number of films, including Crash, Brokeback Mountain, and Quinceañera


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