Creating an Empire: ESPN - The No-Holds-Barred Story of Power, Ego, Money, and Vision That Transformed a Culture Review

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Creating an Empire: ESPN - The No-Holds-Barred Story of Power, Ego, Money, and Vision That Transformed a Culture ReviewI was extremely disapointed in this book. I was expecting from the title and description an inside account of the founding of ESPN and perhaps some insight as to how/why it became as successful as it has. Instead, I was treated to nearly 300 pages of Stuart Evey massaging his ego and telling us all the wonderful things he accomplished. It seems that Mr. Evey's main accomplishments were hobnobing with enough rich and famous people to know who to call when he needed someone for a job. His position in the growth of Espn it turns out was just as the money man. ESPN was not his idea, and after the station started, it appears he had minimal creative input that he was able to tell us about. His most important function it seems with ESPN was firing Mr Rasmussen--the originator of the idea, the person who pitched the idea to Evey, the person who put up all the money he had to start the venture, and the person who had the foresight to lease time on the satelite that was ESPN's greatest asset as the beginning. Stuart Evey should get credit for convincing Getty to put up the money for ESPN at the beginning, but any credit for the growth of Espn into the giant it is today is far removed for him--despite what the book jacket might lead you to believe. My only recommendation of this book would be to someone who like the concept of People magazine--toss a lot of famous names around, dish a little dirt, but don't say anything in depth.Creating an Empire: ESPN - The No-Holds-Barred Story of Power, Ego, Money, and Vision That Transformed a Culture Overview

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