Breaking into Commericals: The Complete Guide to Marketing Yourself, Auditioning to Win, And Getting the Job, 2nd ed. Review

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Breaking into Commericals: The Complete Guide to Marketing Yourself, Auditioning to Win, And Getting the Job, 2nd ed. ReviewThis book is dead on. Don't worry about the publishing date being 1997--these are the basics and they still apply. Having appeared in a national commercial, relocated to Los Angeles after four years of regional experience, and now going on several auditions for principal parts each and every week, the authors capture the experience "dead on" and offer invaluable advice. As you read the book, make sure you have a highlighter or pad and pencil handy to jot down specifics that apply to you. I've already updated my resume based on the authors' suggestions and have arranged for a more appropriate headshot. Thank you, thank you, thank you!Breaking into Commericals: The Complete Guide to Marketing Yourself, Auditioning to Win, And Getting the Job, 2nd ed. OverviewEvery year, over 60,000 commercial roles for all ages, physical types, and ethnic backgrounds are cast by ad agencies, producers, directors, and casting directors across the country. This book will show you what it takes to get one of those roles and give you an edge over the competition. This essential guide provides untapped opportunities in regional markets and abroad, and shares valuable insights into developing a competitive edge. In "Breaking into Commercials", you will discover how to: Get the best head shots; create a resume and cover letter that opens doors; fine-tune your craft to develop a competitive edge; find a good agent; give an audition that will result in more call-backs and jobs; prepare for a commercial shoot; make the most of working in regional markets; move from regional to major markets; break into voice-over work; cross over from modelling to commercials; and launch your child's commercial career. A glossary of industry terms and an appendix of regional and national resources rounds out this comprehensive text on breaking into the lucrative field of acting in commercials.

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