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Graphic Designer's Guide to Pricing, Estimating & Budgeting Revised Edition ReviewThe title doesn't really describe this book. Two of the 14 chapters pertain to pricing and estimates, but don't expect a GAG PEG-style list of suggested numbers. In fact, actual fees are seldom mentioned.This book mostly covers the business of graphic design, from hiring to self promo to client relations. If you're getting the Creative Business newsletter, you're already getting this information. If not, this is a practical guide. Williams is experienced, and her advice makes good sense. Her writing style is casual, and the book is a quick read.Graphic Designer's Guide to Pricing, Estimating & Budgeting Revised Edition OverviewWhether you're a start-up business or an experienced owner, this invaluable guide provides a one-stop source of indispensable, innovative methods for achieving productivity and profitability in every area of a graphic design business. This brand-new and completely updated edition offers practical guidelines for setting rates, dealing with clients' budgets, preparing an estimate, and establishing profitability. Readers will also discover step-by-step strategies for pricing on the Internet, negotiating effective pricing with clients, and developing options to traditional pricing. Plus, the easy-to-read sidebars throughout this valuable guide offer dozens of creative, resourceful success tips for running a top-notch business.
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